Made For Fútbol
Background: Design a dedicated retail space for a multi-branded soccer campaign during the 2024 COPA America soccer tournament. The brands included are PUMA, Nike, and adidas.
Challenge: We do not have access to any of the product for a capture, so we will need to utilize logos/graphics packs/stock imagery/etc. to craft the design.
Creative Objective: Create a unique retail experience that delivers clear distinction + recognition of the product category within the retail environment, lean into soccer and the brands as the visual identifier. Draw inspiration from COPA America without directly referencing it.